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Local Businesses Collaborate Together in the Newest Partnership, to Combat Issues Effecting Food Poverty in the East Midlands

Local Businesses Collaborate Together in the Newest Partnership, to Combat Issues Effecting Food Poverty in the East Midlands

The life changing local charity The Bridge (East Midlands) has held its second The Bridge 2 Collaboration event. They invited businesses to strategically work together, with the aim to empower resilient and compassionate communities where individuals thrive in safe and secure homes.

The event on Friday 29th April saw businesses from the likes of Loc8me, Hinckley & Rugby Building Society and Synergy Personal along with other organisations. More than 20 delegates took the opportunity to understand how they can work together with The Bridge 2 Collaboration in combating the issues facing those of local people across the East Midlands.

Sue Langley, The Bridge’s Chief Executive Officer highlighted the positive ways forward from this collaborative event. “It was fantastic to see so many local businesses come together today to collaborate on ways to empower the community. As The Bridge received 6,202 referrals in April 2021- March 2022, the demand for our housing prevention and relief services are at crisis point. The discussions and presentations from our guest speakers mean we are educated with the information we need to combat these community issues such as food poverty and wellbeing. I personally am excited to work with the members of The Bridge 2 Collaboration, to make a difference in Leicestershire.”

Guest speakers included Rob Mitchell, the Chief Executive of the Charnwood Borough Council, who said “we’re here together to try and solve the real problems in Charnwood. There are more and more demands met with less resources to deal with these issues. That’s why we are here: to move forward and find ways out of poverty for people in Charnwood and the wider East Midlands.”

The Bridge’s Food Poverty Development Officer Gemma Skevington raised awareness of the significant issues caused by food poverty, and how we can come together to combat food insecurity in collaboration. “As strategic lead, The Bridge is involved with the Charnwood Food Poverty Group which comprises of thirty agencies that provide our community with food and support. In April 2021- March 2022, 22,970 food parcels were distributed through the group across Charnwood. To work towards the eradication of food poverty, we need to work together”.

Those in attendance of the meeting celebrated the newest members of The Bridge 2 Collaboration. They were awarded their certificate to acknowledge that they are working together to prevent and overcome these local issues.

By joining the partnership, businesses will be able to achieve Environmental, Social and Corporate Governance (ESG) targets, whilst raising their brand awareness and gaining exclusive access to key opportunities, information and collaborative events. These events will also enable members to network with peers, showcase their expertise, and be a key member in addressing urgent social issues effecting local communities.

Michael Webb on behalf Midlands IT Support was the newest member of The Bridge 2 Collaboration, who gladly accepted his certificate in the meeting. Speaking on his new membership, he said “today was a great opportunity to find out more about the work of The Bridge. It was inspiring to meet likeminded individuals to discuss welfare concerns of the East Midlands”.

The next event will be held on Thursday 30th June, that invites businesses to discuss community issues effecting Young People. If you would like to attend, please email [email protected] 

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